Hey Principals · Built for real leaders in real schools
A principal’s whole day, minus the parts that steal it.
Behavior plans, walkthrough feedback, difficult conversations, logical consequences, and parent emails — built in minutes, in your voice, shaped around your building.
The same hard jobs, done before the moment passes — not after hours, and not watered down. Plus 80+ resources ready to hand over.
Free to start — 5 credits a month, no card needed
Built by The Principal Exchange · Real leaders, real schools, real work.
Built around how a busy principal actually works
Your day is a string of moments that can’t wait. Every tool here starts from one of them — shaped around your building, your staff, and your kids.
The actual jobs
Behavior plans, walkthrough feedback, difficult conversations, logical consequences, parent emails.
Done in minutes, inside the day
Built in the time you actually have between the bells — not pushed to after hours.
Work you can send, in your voice
Finished documents that sound like you and your building, ready to go out the door.
Free to start, no card needed
Five credits a month to build with, and every hub open from the first day.
The pile doesn’t move because the day never stops. On the right, the same Tuesday with the work handled while it’s still fresh.
Five hubs, five jobs you actually have
Your school gets its own profile — grade band, Title I status, staffing, and more — so every tool that follows is built for your building, your staff, and your students.
This is how TPE Lead helps students like her succeed
A third grader shuts down during independent math — head down, paper ripped. TPE Lead starts with the question that matters: what’s actually happening for this kid? You enter what you already know — she’s fine in groups and one-on-one — so it isn’t a skill gap, and it catches a reading barrier that might be hiding underneath a math problem, so she gets help with the real thing instead of a punishment for the symptom.
What comes out is a behavior plan ready to hand to a teacher, a case manager, or a family — strategies that address the root cause, support the student, and let staff follow it consistently.
Sample plan shown — fictitious student, for illustration only
You lead it. The whole building feels it.
When the principal has what they need, the work lands everywhere — with your teachers, your families, your support staff, and every student in the building. Here’s how.
Your teachers walk in with collaboration planning templates already built, plus a tracker that color-codes their whole class by tier — so patterns show up without anyone digging through a gradebook.
Every student benefits before problems escalate — relationship mapping catches the ones starting to slip, and behavior plans move same-day instead of sitting in a queue. The kids who usually fall through get caught first.
Families get real communication instead of paperwork — a night people actually want to attend, and every note home translated into their language.
APs, coaches, and mentor teachers finally get structure instead of guesswork — organized delegation, plus real backup for the SPED and ESL support they were never trained to give alone.
Principals tell us the same thing: the time comes back, and it goes somewhere that matters.
“Within 30 minutes of opening my free account, I had two teacher support plans and three behavior plans done — hours of work, in half an hour.”Kim Doepker · Principal, Sycamore Elementary
“Built perfectly for administrators — TPE Lead has streamlined my planning and elevated the quality of my actionable teacher feedback.”Anitra Lauro · Assistant Principal, New York City
“It was my single most effective support system as a third-year principal. Having access to this network last year was a game changer; it gave me the strategic confidence of having a veteran teammate in my corner during high-stakes moments.”S. Morgan · International School Principal
Before you pay anything — Start free. See one real build first.
The free account is the whole product, not a sample. Build something for tomorrow, look at it, and decide from there.
- ✓5 credits a month to build with
- ✓No card needed
- ✓All hubs open
- ✓Cancel anytime — no contract
- ✓Upgrade only when a free build has saved you time
5 credits a month, no card
Start free. Go unlimited when it’s saving you time.
5 credits a month, no card. Most principals get through a whole week on the free account first.
Principals Month pricing — through October 31. $12.99/month or $150/year, then regular pricing returns November 1: $49/month or $499/year
Principals Month pricing — through October 31. $12.99/month or $150/year, then regular pricing returns November 1: $49/month or $499/year
Free
$05 credits / month, no card needed- ✓5 credits a month to build with
- ✓All hubs open
- ✓No card needed
When you want unlimited
Solo Monthly
- ✓Unlimited generations
- ✓All 12 builder tools
- ✓Behavior Hub, Tier 1 Hub, Data Hub
- ✓Full resource library
- ✓Saved items & folders
- ✓Priority support
Solo Annual
Save $5.88 vs. monthly
- ✓Unlimited generations
- ✓All 12 builder tools
- ✓Behavior Hub, Tier 1 Hub, Data Hub
- ✓Full resource library
- ✓Saved items & folders
- ✓Priority support
All plans include the Builder, Behavior Hub, Tier 1 Hub, Data Hub, and Resource Bank.
The work on your desk doesn't have to wait for after hours.
The behavior plan, the parent email, the walkthrough feedback, the PD session — TPE Lead puts the tools in your hands so they're done before the moment passes. Quality work, in a fraction of the time.
Free: 5 credits a month, no card needed.
Unlimited when you’re ready: $12.99/month or $150/year
Principals Month pricing — through October 31. $12.99/month or $150/year, then regular pricing returns November 1: $49/month or $499/year